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DP Raises $11,000 in 24 Hours on #GivingTuesday!

On December 1st, 2020, the DP managed to raise over $11,091 from 62 donors as part of the #Giving Tuesday campaign!

In collaboration with the DP design, A/V, and social media teams, the DPAA was able to reach out and tell the stories that matter! Through the duration of a 24 hour micro-campaign, we managed to tell our story in an email series, a webpage, and a video, all to raise money for the DP!

To visit the Always the DP campaign click here. For more info about #AlwaystheDP and #GivingTuesday the campaign, read on!

Always here. Always there. Always the DP. What does this mean?

  • Always the DP: We are and always have been an independent student-led organization! And we’ve always been focused on telling our educational non-profit media organization story.
  • Always Here: 136 years of learning, legacy and lineage… Current Penn students, alumni, and leadership have always been connected by the DP. It’s the heart of the Penn community!
  • Always There: 136 years of covering the news that matters most to the Penn community! The memorable moments, the important  days, the big stories– we’ve been there for it all, and most importantly, we’ve been there for you to make sure you’re always in touch with the stories that matter most!

The original announcement for the #GivingTuesday campaign:

Dear All,

My name is Liz Sunga, I am a first-year student at Penn’s College of Arts and Sciences and the DP’s first Development Assistant. I am excited to kick-start this year’s #GivingTuesday campaign: Always Here, Always There, Always the DP. 

Today we celebrate The Daily Pennsylvanian’s long-standing and loyal commitment to the students, staff and alumni of the University of Pennsylvania.

We ask our DP alumni family to participate in three ways:

  1. Make your gift here
  2. Visit Always The DP 
  3. Like, love, comment and share our posts, pics and messages throughout the day!

If you have been waiting or looking for the right time, the right moment or right reason to make a gift to the Daily Pennsylvanian, then your time has come. In a world where the value of free speech, free press and the dissemination of accurate information come into question everyday, an organization like ours is needed more than ever. What we learn through our work at the DP will help us lead important change in our world. 

Thank you for all the opportunities you provide!

Warmly,

Annelisse S. Sunga

Development Assistant